WORK
 
OUR CHALLENGE

Canned sardines food is a big market

and Bali Maya Permai starts as a supplier for other brand. Since the market grows and Bali Maya Permai have the potential resources and technology, Bali Maya Permai want to have strong brand

by their own.

 
OUR
STRATEGY

Preparing new brand, King's Fisher become the king in the canned fish category and win the market.

Creating different approach of packaging design to stand out from the crowd of canned fish.